A combination of two of my favourite things, the 25th January saw the release of the biggest fashion publication in the most beautiful country in the world. The magazine proves the increasing interest in fashion and the luxury market in the country, which is expecting the amount of millionares to increase by 35% by 2015.
The magazine costs 100 baht (approx £2), and the editor-in-chief Kullawait has said he wants the magazine to inspire Thai women, and give them fresh ideas for their wardrobes, such as mixing high-end brands with pieces that are readily available in Thailand's many flea markets.
A stunning photo spread of Thailand's Queen Sirikit in her younger days adorns the pages of the glossy, with a large amount of advertising similar to the other magazines under the Vogue umbrella. There are also several fashion shoots using Bangkok as a backdrop, and the cover alone sums up the Thai luxury market perfectly. The beautiful Si Tanwiboon, a Thai-Chinese model who has graced catwalks at Jean Paul Gaultier and Louis Vuitton.
Personally, I'm really excited that Conde Nast has seen the growing opportunity for the luxury market within the most gorgeous country in the world. Here is the front cover for you all to lust over...